Jeffrey Ullman originally launched Great Expectations as a video dating service. As he explains in the above video, Ullman envisioned Great Expectations as a way for people to use available technology to connect and share information, then ultimately move their relationship offline. All of the individual dating services follow the same general formula — member profiles are created and placed in a database, and either the matchmakers or members can peruse the database to find compatible singles.
Darcy Musack just wanted to meet a man with whom she could connect. So when an Internet ad caught her eye -- "Meet singles in your area over 50" -- she was inspired to find out more about Great Expectations' dating service in Minnesota. Eleven days later, when she got her first look at the firm's available dating pool, Musack decided she had made a mistake.
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